The coronavirus is in full force. The United States stock market has dropped significantly, and people are in stun mode. The best thing that you can do is go into activity, while there is reducing and retracting, you want to expand.

One of the reasons why you want to expand your marketing is because it seriously helps people. It helps them to become more normalized, to see somebody who’s doing something, who is in action as if the future is bright.

When the economy or when the environment turns bleak, the brighter that you can become, the bigger the fire that you can build. Get your staff, get your clinic, get everybody on fire. The bigger the fire you’ll build, the more people will come to look at your fire, right?

In the injury world, marketing is defined as how  you are perceived in the injury market. The most sought out perception is as somebody who is incredibly good at getting injuries taken care of quickly.

That means you are great at diagnosing the injuries....

Many doctors have questions about how to handle attorneys and the lack of understanding that attorneys have about the injury market.

In order to get an attorney to understand the importance of having an impairment rating you need to understand it yourself.

Let’s go to the American Medical Association Fifth Edition Impairment Guides on loss, loss of use of or derangement of any body part, organ or organ system.  If you lose a limb, it was injured and deranged.  If a nerve was cut due to an injury you may not be able to use that limb.

Derangement is a misaligned part.  A severed spinal cord, fractured bone, herniated disc and excessive motion are all misalignments.  There is not one injury in the world that is not a derangement, so injuries inherently are impairments.

An impairment rating would meet criteria established by the AMA and is a way of determining how the injury affects the person’s life.  Duties under duress, according to the AMA...

A lot of doctors want to expand their practices and one of the biggest concerns is new patients.  Doctors in my Smart Injury Doctors program understand just how valuable they are in the market.  They understand that ligament injuries cause some of the most chronic, costly and disabling conditions in the market today.  Spinal ligament injuries are the number one cause of chronic pain and disability in the market today.

Spinal ligament conditions cause low back and neck problems which causes chronic pain.  Cervical conditions cause headaches.  Whenever we are talking about a diagnosis of a condition we are talking about the symptom and then working our way back to the most common physical cause of that condition.   If you have a problem with the engine in your car you better have a mechanic that knows how to find the cause of the mechanical failure and that can fix the problem so that your car will be optimally functioning again.  The human body...

What I would like to talk about today is how technology will kill the chronic pain problem in the future.  What I mean by that is that technology is going to solve the chronic pain problem in the future, that it will seriously reduce it down.  Now for me as a Smart Injury Doctor and trainer, and for you, it will be very easy to understand because we will solve the biggest problem with chronic pain,  misdiagnosis or incorrect treatment which is the most common causes of chronic pain.

One of the things that I look at the most right now in the musculoskeletal market is that modern medicine is under-trained in that particular category.  Musculoskeletal chronic pain is the most common chronic pain that there is.  There is a big educational gap that needs to be filled.  One of the ways that we are going to solve this problem is through technology and proper data evaluation.  Data evaluation is when you have massive amounts of data that will tell you...